1. State of our Industry: Sales are Up!
2. Our Commitment to Excellence
3. IMC Montreal: Confirmed Sponsors
4. IMC Montreal: Speaker list
5. Price increase January 31st
End of English part
På Svenska:
6. 4 dagar som kan förändra företagets marknadsföring för alltid
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==> 1. State of our Industry: Sales are Up!
Greetings Internet Marketer,
This Issue of IMC Update focuses on the speakers and sponsors for this year's IMC conference - and on growing sales!
It's a splendid time being an Internet Marketer. Online sales are on the rise once more, especially Christmas sales which made E-Commerce the big winner (up 24% to 13.3 Billion US$!). Even Amazon is making a profit showing how powerful the Online model can be. All the more reason why companies are shifting their attention to their Online efforts.
(Note: to help you keep up with the latest news such as the above, we've put up a news page at http://www.internetmarketingconference.com/news.html.)
In keeping with this, theme, this years IMC will pay special attention to converting browsers to buyers, and buyers to long-term customers.
We are especially pleased this year to have so many excellent speakers from some of the Internet's leading solution providers including Overture, Microsoft, Findwhat, Google, Ah-ha and Looksmart.
This year we will also have more industry case studies than previous years - focusing on disecting Online success to see what elements make it happen.
==> 2. Our Commitment to Excellence
Since planning the very first Internet Marketing Conference in 1999, at a time when the economy still was at a peak and the money wasn't a problem for most Internet Ventures, we have strived to have speakers & topics that are relevant in the long term for your business. When most conferences still thought that venture capital was the answer to a marketer's needs, we focused on Return On Investment.
In keeping with this mission, in 2003 our focus is on "Marketing Methods that Increase Sales Online". Among many other topics, including a wide array of Online promotion methods and tools, we will also pay special attention to issues that most directly impact your bottom line. Such as:
* How do you trigger site browers to decided to make a purchase?
* How do you convince an Online buyer to choose the more expensive items on your site instead of the least expensive ones?
* What factors are most important in determining whether someone will return to your site (to buy again!).
==> 3. Confirmed Sponsors of IMC Montreal 2003
Our confirmed sponsors of IMC Montreal are as of January 29th:
*Gold Sponsor:
Overture - The first and biggest player in the pay-per-click industry. http://www.overture.com
*Silver Sponsor:
Findwhat - The runner up in the Industry. Are quickly gaining ground in a highly competitive environment. http://www.findwhat.com Ah-ha - Combines descriptions with images on listings. Are developing the concept of pay-per-click in innovative ways. http://www.ah-ha.com
*Bronce Sponsor:
Kowabunga Technologies - Are providing IMC with an affiliate program. If you're interested in selling tickets to IMC, send us an email. http://www.kowabunga.net
Note: There is still room for more sponsors as well as more speakers so email us if you are interested in either one!
==> 4. Speakers
The great joy of being a part of the team that is creating the 6th International Internet Marketing Conference is that almost everyone we talk to are interested in taking part. This makes it possible for us to put together an incredible line-up of speakers. To date, here is the list of confirmed speakers:
Craig Wax Senior Director, Advertiser Marketing - Overture.com
Dave Rae Executive Vice President, FindWhat
Wendy Müller, Wendy Muller, Head of Canada - Google
Jason Kellerman, CEO, Looksmart
Brad Hogg President and CEO, Vintacom - Dreammates
Jay R. Bean, Chief Operations Officer of ah-ha
Sue Borden, Microsoft's Familywave Portal Microsoft
Peter Adams Chief Technology Officer & Senior Vice President, Product Teoma
Christine Perfetti Consultant with User Interface Engineering, UIE
Nick Jones, MBA - interactiveTV Product Manager, Bell ExpressVu; eCommerce author Nick Jones
Dixon Jones CEO, Receptional.Com, Internet Marketing and Website Promotion Receptional
Robert Swick General Manager, CEO Montreal Media & President Montreal Interactive Media Association
John Cokos CEO, iWeb Inc, iwebsys
John Bethell Managing Director of OnlineVisibility OnlineVisibility
Jonathan C. Cohen Barrister at law Shapiro Cohen Group Member of the ICANN-Board icann.org
Heidi Hendricks, CEO, Seoanalysis
Lennart Svanberg Arranger of IMC Vancouver IMC
Michael Geist Professor, University of Ottawa Law School and Technology Counsel, Osler, Hoskin & Harcourt LLP. lawbytes
Michel Leblanc President and General Manager of JetsGo
Naseem Javed, Author of Domain Wars etc, NaseemJaved.com
Nathan Power Webmaster for PayPerClickSearch Engines.Com
Nancy Nelson, CEO, Web Well B-N Consulting Inc.
Andrea Hadley CEO, NetSetGo Marketing
Please visite http://www.internetmarketingconference.com/speakers/ for updates
==> 5. Price Increase January 31st
January 31st is the last day to purchase a full 3 day pass to IMC for the amazing price of $ 649 CAD (after January 31st the price raises to $ 995 CAD). Book early!
Also note that we've got a great deal for accomodations at the Holiday Inn on $129 CAD until February 28th. I know that the number of beds are limited so this is an extra incentive to book early.
Book now at http://www.internetmarketingconference.com/registration.html
This ends our English part of the update, if you have any further questions, please don't hesitate to contact us:
Contact for Europe
Lennart Svanberg
Phone: +46 708 541 506
Email: lennart@internetmarketingconference.com
Contact for North America
Robert Swick
Phone: 514.842.2294
Email: rob@internetmarketingconference.com
All our best,
Rob & Lennart
P.S. Remember to book by January 31st, why pay more?
http://www.internetmarketingconference.com
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In Swedish - På Svenska
==> 6. Kurs i InternetMarknadsföring Mars 11-14
4 dagar som kan förändra företagets marknadsföring för alltid.
Skaffa Dig fördelarna som konkurrenterna inte har och lär mer om framtidens kundkommunikation - Internetmarknadsföring. Vi ger Dig ingående kunskaper och internationella kontakter som Du och Ditt företag kommer att ha stor nytta av. Anmäl Dig nu! Pris: 9.500 kr exkl moms.
Handledare och lärare är Kalle Blomqvist & Lennart Svanberg.
http://www.internetmarknadsforing.com
Om du har några frågor om kursen är du välkommen att kontakta oss:
Lennart Svanberg - lennartsvanberg@lennartsvanberg.com - 0708-541 506
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Tack för visad uppmärksamhet, Thank you for reading this.
Visit our sites:
www.internetmarketingconference.com
www.domainnameconference.com
www.marknadsforing.nu
www.internetmarknadsforing.com